OEM & Private Label
SPC Flooring
Build an SPC or LVT range around your market and your brand. Start with the product construction and décor, then approve the packaging against that same product.
For importers, distributors and private-label flooring brands.

A brand programme can begin
at different stages.
Tell us what is already decided. An existing décor with brand packaging needs a different brief from a new colour or a change to the product build.
Existing design.
Your brand packaging.
For buyers who have selected a product and want to develop their own branded range.
Bring to the discussionProduct or décor references, quantity by colour, brand identity and destination market.
A colour reference.
A new range direction.
For a colour or visual brief that needs comparison with the available décor options.
Bring to the discussionA physical reference sample or image, the intended construction and volume by design. Approve the physical result before placing the order.
A defined build.
A market requirement.
For buyers specifying thickness, wear layer, surface, backing or format for their range.
Bring to the discussionRequested build, use area, quantity and required documents. These choices need to work together in one producible SKU.
Your packaging should describe
the product inside.
Carton artwork, labels and sample presentation should use the same approved product reference. A logo approval alone does not approve technical or compliance text.
Brand & artwork
Supply the logo, artwork files and barcode ownership details. Identify the person who approves the final artwork.
Product information
Match SKU names, construction, dimensions and pack data to the agreed specification.
Market text & marks
Assign responsibility for local wording, importer details, document references and any certification marks before print approval.
Approve the product.
Then approve what represents it.
Set these checkpoints in the programme brief. Product approval and artwork approval are separate decisions.
Define the range
Product family, board or finished thickness, wear layer, backing, dimensions and quantities by design.
Record: one proposed SKU specification.
Review the finish
Inspect décor, surface, gloss and joined edges under the intended lighting. Use the physical sample for approval.
Record: sample reference and accepted finish.
Sign off the packaging
Review brand panels, product labels, barcode data, carton marks and any market-specific wording.
Record: artwork version and named approver.
Align the order file
Bring the specification, approved sample, artwork, document scope and commercial terms into one order record.
Record: agreed order and approval versions.
Agree who supplies.
Who reviews. Who approves.
Use this responsibility checklist when defining the programme. Record the final allocation in the order documents.
| Approval area | Buyer input | Ecoflors coordination |
|---|---|---|
| Brand identity | Authorised logo and artwork, barcode details, intended market and named approver. | Review packaging requirements against the proposed product and production arrangement. |
| Product & finish | Target build and colour reference; written approval of the selected physical sample. | Review requested options and the sample reference against the proposed SKU. |
| Labels & documents | Importer details, required language, project clauses and destination requirements. | Match relevant partner-held documents to their product scope. Review permitted use of marks separately. |
| Order conditions | Quantity per design, planned order date, destination and requested inspection arrangements. | Set out product, packaging and order conditions in the quotation and approval record. |
Quantities by design
Show the quantity of each décor and construction. Product, new décor development and packaging print runs can have separate order conditions.
Price basis
FOB Shanghai is the default trade term. Compare quotations against the same build, quantities, packaging scope and named delivery basis.
Sample & courier costs
Standard samples are free. Buyers without a previous formal order pay the courier cost, refunded against a later formal order; existing customers receive free shipping up to 10 kg. Read the sample policy.
Before you start
your own range.
These questions separate the product brief, packaging decisions and contract terms.